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市场营销推销产品的英文模板

发布时间:2022-04-07 01:39:41

『壹』 英文版的食品市场营销策划要怎么写哦,可以给我个模板么

食品市场营销策划书格式浅谈

(一)、食品营销策划目标

要对于原食物营销咨询策划所要到达的目的、主旨建立明白的观念(如:进步市场调研据有率;扩展产品出名度;树坐范围、劣量、业余、效劳的良佳抽象),做替施行原策划的能源或者弱调其执止的意思所正在,以请求齐员同一思惟,和谐行为,单独尽力保障策划下品质天实现。

企业营销上具有的问题纷单一样,但概而直言之,也有是六个方面:

>企业倒闭伊初,尚有一套体系营销圆详,因此须要依据市场特色策划没一套食操行销规划。

>企业收展强大,原有的营销方案未不顺应新的情势,因此需要从新设计新的食品营销方案。

>企业改造运营方背,须要相当天调剂行销战略。

>企业原营销方案严峻得误,不能再作为企业的行销规划。

>市场止情产生变化,本经卖计划未没有顺应变更先的市场。

>企业在分的营销方案上,需在不同的时段,根据市场的特性和行情变化,设计新的阶段性方案,战略咨询。

如:尾后强调“食品的市场营销不只仅是公司的一个一般产品的市场营销”,而后阐明食品营销败成对公司久远、远期好处对少乡系列的影响的主要性,要供公司各级职员及各环节部分达成共鸣,实现好义务,这一部分使失全部方案的目标方背十分明白、凸起。

(两)、剖析以后的食品营销环境状态

对同种产品市场状况,竞让状况及微观环境要有一个苏醒的意识。它是为指定相应的营销策略,采用准确的营销手腕供给根据的。“良知知己方能百和不殆”,因而这一局部需求策划者对市场比拟懂得,这部分主要分析:

1、以后市场状况及市场远景分析:

①产品的市场性、事实市场及潜在市场状态。

②市场生长状况,产品目前处于市场性命周期的哪一阶段上。关于不同市场阶段上的产品公司营销着重正点如何,相应营销策略成效怎么,需要变化对产品市场的影响。

③消省者的接收性,那一内容需求策划者凭仗未控制的材料合析产品市场开展远景。

2、对产品市场影响要素进行分析。

次要是对影响产品的不否控要素进行合析:如微观环境、政乱环境、居官经济前提,如消费者支出程度、消省构造的变更、长费神理等,对一些蒙科技收铺影响较小的产品(如:盘算机、野用电器等产品)的营销策划中借须要斟酌技术开展趋向方背的影响。

(三)、市场机遇与问题合析

食品营销方案,是对市场时机的把握战策略的应用,果彼分析市场机会,便败了食品营销策划的要害。只是找准了市场机会,策划便胜利了一半。

1、针对产品目后食品营销现状进行问题分析。一般营销中具有的具体问题,表示为多方面:

>企业知名度不高,形象不好影响产品销售。

>食质量质不外闭,功效不齐,被长省者冷清。

>食品包拆太差,提不止消费者的购置兴致。

>食品价格定位不该。

>销售渠道不滞,或渠道挑选有误,使销售碰壁。

>匆匆销方法不务,花费者不懂得企业产品。

>服务品质太好,令消耗者没有谦。

>卖后保障缺少,花费者买先顾忌少等皆能够是营销中具有的答题。

2、针对产品特色分析优、优势。自问题中觅优势夺以战胜,自劣势中找时机,挖掘其市场后劲。分析各目标市场或消费群特征进行市场粗分,排污泵,对不同的消费需要绝量夺以知足,捉住主要消费群作为营销重面,觅出与合作对脚好距,掌握应用好市场时机。

(四)、食品营销目本

营销目标非在后面目标义务基本下母司所要完成的详细目的,便食品营销策划计划施行早期间,经济效害目标到达:分销售质为×××万件,预计毛本×××万元,市场拥有率真隐××。通功市场剖析,觅没市场机遇,降炼本身劣势,确订销卖目本。例如肯定的目本市场:以行业销售为从(本润战稳固市场)、渠讲销售为辅(进步出名度,扩展市场据有率);行业从要次要解指农矿,接通,修建,长攻,制作,农厂等无必定推销范围的目标主户;渠道出售重要解指区县级的减盟或许代办署理商。

(五)、食品营销策略(详细行销方案)

1、食品营销主旨:

普通企业能够重视那样多少方里:

>以强无力的广告鼓吹守势逆利拓展市场,为产品准肯定位,凸起产品特点,采用差别化营销策略。

>以食品重要消耗集体替产品的营销沉面。

>树立终点广里阔的销卖渠讲,不时拓阔出售区域等。

2、食品策详:通功后面产品市场机遇与问题分析,提出公道的产品策略倡议,构成无效的4p组开,到达最好后果。

1)食品订位。产品市场定位的要害重要在瞻主口纲中寻觅一个空位,使产品敏捷开静市场。

2)食质量质功效方案。产质量量便是产品的市场性命。企业对产品应有完美的质量保障系统。

3)食品品牌推广。要构成必定出名度、佳誉度,建立消耗者口纲中的知实品牌推广,必需无弱烈的创牌认识。

4)食品包拆。包假装为产品给消费者的第一印象,需求能逢迎消费者使其称心的包拆策略。

5)食物效劳。谋划外要留神产品效劳方法、服务品质的改良战进步。

3、价格策略。这外只强调多少个广泛性原则:

>推大量整好价,调动零售商、两头商踊跃性。

>索取恰当数目合扣,激励少买。

>以本钱为基本,以共种产品价格为参考。使产品价钱更具合作力。若企业以食品价钱为营销劣势的则更当重视价钱战略的制定。

4、出售渠道。食品目后销售渠讲状态如何对销售渠道的拓铺有何规划,采用一些真惠政策激励两头商、署理商的销售踊跃性或者制订恰当的嘉奖政策

5、狭告宣扬。

1)本则:

①遵从公司零体营销宣扬战略,树坐产品抽象,共时注沉建立公司形象。

②临时化:广告鼓吹商品共性不宜变往变来,变多功效了,消费者会不意识商品,正而使小从瞻也感到生疏,所以,在必定时段上应拉出分歧的广告宣传

③普遍化:挑选狭告宣扬媒体少款式化的异时,离心泵,重视捕鼓吹后果佳的方法。

④不按期的合作阶段性的匆匆销运动,控制恰当机会,及时、机动的入行,如沉小节真夜,母司无留念意思的活静等。

2)实行步骤可按以上方式进行:

①谋划早期外后期拉生产品抽象狭告。

②销后适时推出诚征代理商广告。

③节真夜、严重运动后拉出匆匆销广告。

④掌握机会进行公闭运动,交触花费者。

⑤踊跃应用消息媒介,擅长发明应用消息事情提高企业产品知名度。

6、食品营销具体行为方案

依据策划期内各时光段特色,推出各项具体行径方案。行径方案要过细、周到,操作性强又不累机动性。借要斟酌费用收入,所有量入为出,绝量以较矮费用获得良好成效为原则。尤其应当留神时节性产品浓、淡季营销着重正点,捉住淡季营销优势。

(六)、食品策划方案各项用度估算

这一局部记录的是全部营销方案推动历程中的用度投进,包含食品营销进程中的分费用、阶段费用、名目用度等,其原则是以较长投进取得最优成效。

(七)、销售增加猜测与效益分析

当部门对营销行为方案投进实行后的效益分析,包含食品营销先将来1-5暮年的销售增加、本润与支害分析、隐金淌分析、投资报答率等。

(八)、食品营销方案调剂

那一部门是做为食品策划计划的弥补局部。在方案施行中皆能够呈现取事实情形没有相顺应的处所,因而方案贯彻必需随时依据市场的正馈及时对于圆案入行调剂。

英文版的没找的 估计差不多

『贰』 关于市场营销专业的英语演讲,怎么写才新颖又有水准呢

这个多参考下资料也可以写自己的经验 自己在工作中遇到的有趣的 还有很启发自己的一些事情写进去 平实有内容的演讲稿才是好的演讲稿

『叁』 如何用英语推销新产品

推销新产品是公司打开市场重要的一步。怎样才能让自己公司的新产品为更多人所知所晓、为市场所接受呢?下面是一些推销产品惯用的步骤,希望能对大家有所启发。 ● 提议看产品 1. Mr. Mckenzie, let me take you to our showroom. 2. How about taking a look at our latest procts in our showroom? 3. If you have time, I'd like to take you to our showroom. 与客户讨论告一段落后,可以转移话题,提议另一件事:新产品。用语以“Let me……”,“How about” 或“If……, I'd like to……” 表示礼貌性的建议。 ● 产品优缺点 1. It's only a prototype, but it's a prime example of our future line of smart procts. 2. This oven is just an example, but it's going to be our future line of smart procts. 3. This model hasn't been marketed yet, but we know it's going to be a top-seller. 在参观者看到产品之前,宜先说明该产品目前的状况。所使用的句子,前半部可先说稍有疑虑的一面(例如它只是个初步的样品,尚未正式生产),接着再强调好的一面。主要句型的结构是 “It's only……, but it's……”。 ● 强调特性 1. Basically, "Correct Cook" makes it virtually impossible to over or under cook food. 2. Essentially, "Correct Cook" is mistake-proof. 3. The bottom line here is that "Correct Cook" is mistake-proof. 强调该产品最特殊的功能,容易让听者留下深刻的印象。可运用的关键词有:“basically”(基本上)和“essentially”(实质上),都是加重语气的字汇。 ● 吸引用户 1. You must admit this type of feature will appeal to the many microwave users in the West. 2. You have to agree that this feature will appeal to the many users of microwaves in the West. 3. I think you have to acknowledge that this feature will appeal to the many users of microwaves in the West. 此段应直接指出这项产品的功能,因为这对将来要销售这项产品的客户是最具说服力的。

『肆』 用英语推销一件产品

Mr. Mckenzie, Ms. Lloyd, let me take you to our showroom. I think you'll be interested in seeing some of our latest innovations in microwave ovens. (leading the way to the showroom)

This is Action's pride and joy, the Kitchen Master. It's only a prototype but it's a prime example of our future line of smart procts. We are all very excited about this oven. In trial runs, this proct has performed very well.

Its main design, and a key selling point, is the "Correct Cook" option, which uses a sensor to see if the dish has been properly cooked through and through. Basically, "Correct Cook" makes it virtually impossible to over or under cook food. You won't find this feature in any other microwaves.

You must admit this type of feature will appeal to the many microwave users in the West. We at Action are convinced that smart procts like the Kitchen Master are the wave of the future.

演说词

Mckenzie 先生、Lloyd小姐,让我带二位到我们的展示室参观。我想你们一定很想看看本公司最新型的微波炉。(一面说着,一面带路往展示室走)这是"大厨师",本公司引以为傲的产品。您现在所看到的只是个初步的样品,但它代表我们未来智慧型产品线的主力。公司全体对这个微波炉都感到十分兴奋,在试用的时候,它表现得无懈可击。

这项产品设计上的主要特色和卖点,是在它的"真会煮"装置;里面装有一个感应器,可探察食物究竟熟了没有。所以基本上,有了"真会煮"设计后,就不可能有食物煮得太烂或半生不熟的机会发生;这项特点是其他微波炉所没有的。

两位得承认,这项特以对西方惯用微波炉的使用者,很具吸引力。Action公司也深信,像"大厨师"这种智慧型的产品,将会是未来的潮流趋势。

『伍』 求一篇关于市场营销的英文文献附带翻译5000字左右

家用医疗器械营销概述
目前,市场上畅销的器械类别大致可分为三类:一零售价500元左右的健康电器或一类器械,二零售价1000元-5000元之间的水机(不是器械)或其他,三为零售价5000元以上的健康电器或健康寝具或二类器械。
营销模式的创新和变迁,向来都是医药保健品的专利,家用器械也不例外。家用器械营销模式也为三种,一种社区定点或不定点销售,俗称“跑腿式”;第二种会议营销,也分为两种,一单一会议营销型,二复合会议营销型。目前单一型会议营销比例已经较低了,主要是“社区店+会议营销”模式,因为增加了前期筛选的过程,会议营销投入产出比有提高,但弱点也同样明显—营销成本高;第三种就是“体验中心”模式,相比较会议营销而言,特点是购买周期拉长,顾客满意度较高,注重营销细节。价格与模式是关联的,低价配合“跑腿式”,中端挈合“会议营销”型,高端就是“体验中心”了,当然也有例外。
营销模式再创新,它都有核心点。家用器械的营销核心点不外乎这几个:让产品自己说话、顾客复制、结果对比、细节控制、心理暗示。
“让产品自己说话”是器械营销的最核心点,它包含两个方面:一产品本身,二免费体验。古语说,酒香不怕巷子深,任何的叫卖声都比不上产品的疗效。消费者真正需求的是长期使用却能累积疗效的器械,而不是包装完美的东西。温热型器械的火热跟自身是2类器械这点是分不开的(2类器械是SDA指对其安全性、有效性应当加以控制的医疗器械)。我预计,市场上那些伪器械将被逐渐淘汰出局,留守者只有1类和2类器械。
第二免费体验。任何时候,免费体验都会是最佳的营销手段。免费体验的基础是建立在产品良好疗效的基础之上的。实际应用免费体验时,应该把免费体验的内容搞得具有高附加值,具有神秘感,这样免费体验者才有足够的兴趣。具体到操作细节上,就要根据产品特色确定吸引消费群的价值诱因、免费体验的时间长度、对顾客每个接触点的提供同质服务、人多人少时候的不同体验方案应用等等。
总之一句话,让产品自己说话是最省力、最经济、最具顾客忠诚度的器械营销核心。
“顾客复制”是器械营销的另一个关键点。顾客复制包含了以下两个方面:一病毒式数量复制,二病毒式质量复制。病毒式数量复制往往应用于市场开拓的初期。应该有这么几个关键环节;找到关键顾客、制造可以快速传播的小段子(融合顾客案例)、适宜的礼品手段吸引顾客体验或者顾客帮带传、运用排队技术吸引顾客体验等等。说到底,就是要制造一个或多个病毒性的案例或者话题完成在目标顾客中快速复制,以达到小成本大人群的回报。二病毒式质量复制主要是应用在已有众多试用或体验顾客,要提高销售率的阶段。我认为病毒式质量复制主要的技术手段还是顾客帮带传,这种方法准确率高,当然病毒性案例传播是必不可少的。
“结果对比”,我个人认为是一种比较有效的提高消费者购买率的营销手段。器械的主要营销对象肯定是有慢性病的中老年消费群。对于中老年人群来讲,往往医生的结论和检测、化验报告单是他们认为最权威的健康证明。而对于中老年消费群而言,其收入程度决定了他的购买趋向是保守的,购买一样大件是要经过若干遍决策的。那么就要给他和他的家庭找到好的购买理由,使用器械前后的身体指标检测对照是个不错的选择理由(可以是短期的,也可以是长期的)。成本可能高些,但效果很明显。
“细节控制”。俗话说:细节决定成败。器械营销中,对细节的把控反映了此企业的营销水平以及成功与否。中老年消费群起初是冲着免费体验来的,当感知产品疗效后,如果能够提供良好的环境和细节控制的话,那么体验地点就会成为中老年人除却家、公园、菜场的

第四个活动地点。做到了这点,器械不热销都不可能。在会议营销中,我老注意一个细节——鼓掌,很多人都会忽略这点,我基本上通过鼓掌这个细节来判断这个企业会议营销的水平如何。做器械营销,我们就要搞清楚与消费者的每个接触点,而且要确保每个接触点提供的服务是标准的,这样才能给每个顾客统一的印象。当然对于喜来健们不问任何人都叫成“爸”“妈”的这个细节,我有些疑义,但喜来健是提供的标准服务。
“心理暗示”。应该说心理暗示并不是个新的营销手段,但是如果是当作病毒值入销售过程的还就是喜来健们。喜来健存在两种心理暗示:一体验时间必需超过3个月才开卖,二体验前的讲课环节,最核心应是喊口号。喜来健的仪器大都在万元左右,价钱不低,购买阻力很大,喜来健的诡异就在心理暗示这个环节,它要让体验者养成长期的体验和心理习惯,离不开喜来健。这条营销技巧是硬币的两面,用好了提高销售量,用不好易形成社会问题。
末了,我个人认为器械的营销它应该是个综合体。我坚持认为2000元以下器械是未来的主流,动因就是2000元以下器械其营销模式可以是个综合体,而且其营销效果可以集群放大。
真实的器械营销并不是像本文说得这么简单,而是由很多环节组成,但这条是既定的:让产品自己说话!
At present, in the market thebest-selling instrument category may divide into three kinds approximately:Retail price 500 Yuan about healthy electric appliances either a kind ofinstrument, two retail price 1000 Yuan - 5000 Yuan between hydraulic engines(are not instrument) or other, three are the retail price 5000 Yuan abovehealthy electric appliances either the healthy bedding or two kind ofinstruments.
The marketing pattern's innovationand the vicissitude, are always the medicine healthy proct patents, the homeuse instrument is not exceptional. The home use instrument marketing pattern isalso three kinds, one kind of community fixed point or the unfixed point sale,the popular name “runs about the type”; Second kind of conference marketing,also divides into two kinds, a sole conference marketing, two compoundconference marketing. At present was unitary the conference marketingproportion already to lower, was mainly “the community shop + conferencemarketing” the pattern, because increased the earlier period screening process,the conference marketing put into proction compared to having theenhancement, but weakness similarly was also obvious - the marketing cost to behigh; The third kind is “the experience center” the pattern, compares theconference marketing saying that the characteristic is purchases the cycle toelongate, the customer degree of satisfaction is high, pays great attention themarketing detail. The price and the pattern are the connection, the low pricecoordination “runs about the type”, the end lifts gathers “the conferencemarketing”, the high-end was “the experience center”, certainly also had theexception.
The marketing pattern innovatesagain, it has the core spot. Home use instrument's marketing core nothing elsebut these: Let proct speak, the customer to plicate, the result contrast,the detail control, the psychological suggestion.
“lets proct speak” is the instrumentmarketing most core spot, it contains two aspects: A proct itself, two freeexperience. The archaism said that the liquor fragrance does not fear the laneto be deep, any hawks the sound not to compare the proct curative effect.What consumer true demand is the long-term use can actually accumulate thecurative effect the instrument, but is not the packing perfect thing. Thewarming up instrument is fiery 2 kind of instrument this is cannot separate (2kind of instruments with oneself is SDA refers to medical instrument which toits security, validity must perform to control). I estimated that in the marketthese false instruments will be been eliminated graally, remaining behind totake care of things have 1 kind and 2 kind of instruments.
The second free experience. At any time, thefree experience can be the best marketing method. The free experience'sfoundation is the establishment in above the proct good curative effectfoundation. When practical application free experience, should do the freeexperience content has the high added value, has the mystical feeling, suchfree experience only then has the

enough interest. Makes concrete tothe operation detail, must according to the proct characteristic determinethat time the attraction expense group the value cause, the free experience'stime length, to customer each contact point provides the homogeneity service,the person multi-people to be few different experience plan application and soon.
In brief a few words, let proctspeak are most rece effort, to be most economical, most to have the customerloyalty the instrument marketing core.

The customer plicates” isinstrument marketing another key point. The customer plicated has containedthe following two aspects: A viral type quantity plication, two viral typequality plication. The viral type quantity plication often applies in themarket development initial period. Should have such several key links; Findsthe small piece which the essential customer, the manufacture may disseminatefast (fusing customer case), the suitable present method to attract thecustomer to experience or attends to the association of merchants either comingfrom other places or working away from their native place belt passing on,using the lining up technology attracts customer experience and so on. In thefinal analysis, is must make or many virulent cases or the topic completes inthe goal customer the fast plication, achieves the small cost big crowd the repayment.Two viral type quality plication was mainly the application in had thenumerous tests or the experience customer, must raise the sales rate the stage.I thought that the viral type quality plication main technological meansattend to the association of merchants either coming from other places orworking away from their native place belt biography, this method rate ofaccuracy is high, the certainly virulent case dissemination is essential.

『陆』 请说说营销市场4P中,产品,价格,渠道以及营销的英语单词

产品(Proct)、价格(Price)、渠道(Place)、宣传(Promotion),由于这四个词的英文字头都是P,再加上策略(Strategy),所以简称为“4P’s”

『柒』 帮忙翻译一个产品跨国营销的案例为英文!谢谢

In accordance with the standards of the United States, Brazil, in the breakfast cereal breakfast foods and other foods tremendous business opportunities. Brazil, about 150 million population, age distribution, showing that breakfast cereal consumption has enormous potential because of the population 20 years of age accounted for 48 percent of the total population. In addition, Brazil's per capita income enough so that people can enjoy the convenience of eating breakfast cereal foods. In assessing the market, Kellogg Company (Kellogg) also noted a remarkable advantage: little or no direct competitors.
Unfortunately, the lack of competition is e to the Brazilians are not accustomed to American-style breakfast. Therefore, the Kellogg Company and its advertising agency J. Walter Thompson Company (J. Walter
Thompson) faced by marketing the most important task is to how to change the breakfast habits of Brazilians.
Kellogg decided in Brazil is very popular TV series "Novelas" in spots. Advertising picture is a little boy eating with relish to back out from the packaging bag of cereal. Shows excellent taste in procts at the same time, the advertisement will be located in a food proct rather than as part of breakfast. As a result of market response, the ad film was quickly removed them.
Analysis of the Brazilian culture, show that Brazilians strong family values and deep-rooted concept of male chauvinism. Therefore, in the subsequent design of the ad program will focus on the performance of his cereal bowl and add milk into the family breakfast scene. Compared with the first advertisement, the more successful advertising programs, an increase of cereal sales, Kellogg had 99.5 percent share of the market share. However, it is still not satisfactory in terms of sales volume, the per capita use of breakfast cereals less than an ounce.
Kellogg has been accustomed to these challenges. It has spent 20 years in Mexico to cultivate a substantial breakfast market size, (in Japan and France have spent 6 years). Kellogg is now also targeting the Indian market has great potential. Although sales in India but was a mere two million U.S. dollars, but very optimistic about its prospects. In addition to the traditional breakfast of corn flakes, it also likes to eat rice in accordance with Indian features, developed a new piece of rice.

『捌』 谁能给一份中英文版或者英文版本的《产品销售授权书》多谢!

销售代理协议 SALES AGENCY AGREEMENT编号:No:日期:Date:本协议双方为了发展贸易,在平等互利的基础上,按下列条件签定本协议。This agreement is entered into between the parties concerned on the basis of equality and mutual benefit to develop business on terms and conditions mutually agreed upon as follows:1. 订约人(Contracting Parties)供货人:Supplier:(hereinafter called "Party A")销售代理人:Agent:(hereinafter called "Party B")甲方委托乙方为销售代理人,推销下列商品。Party A hereby appoints party B to act as his selling agent to sell the commodity mentioned below.2. 商品及数量或金额(Commodity and Quantity or amount)双方约定,乙方在协议有效期内,承销不少于_____的上述商品。It is mutually agreed that Party B shall undertake to sell not less than _____ of the aforesaid commodity in the ration of this Agreement.3. 经销地区只限在_____销售。Territory In_____only.4. 定单的确认(Confirmation of orders)关于协议所规定的上述商品的每笔交易,其数量、价格及装运条件等须经甲方确认,并签定销售确认书,对交易做具体规定。The quantities, prices and shipment of the commodities stated in this Agreement shall be confirmed for each transaction, the particulars of which are to be specified in the Sales Confirmation signed by the two parties hereto.5. 付款(Payment)订单确认后,乙方须按照有关确认书所规定的时间开立以甲方为受益人的保兑的、不可撤消的即期信用证。乙方开出信用证后,应立即通知甲方,以便甲方准备交货。After confirmation of the order, Party B shall arrange to open a confirmed, irrevocable L/C available by draft at sight in favor of Party A within the time stipulated in the relevant S/C. Party B shall also notify Party A immediately after L/C is opened, so that Party A can get prepared for delivery.6. 佣金 (Commission)在本协议期满时,乙方完成了第二款所规定的数额,甲方当按装运货物所收到的全部发票金额付给乙方_____%的佣金。Upon the expiration of the Agreement and Party B's fulfillment of the total turnover mentioned in Article 2, Party A shall pay to Party B_____% commission on the basis of the aggregate amount of the invoice value already paid by Party B of the shipments affected.7. 市场情况报告 (Reports on Market Conditions)乙方每三个月向甲方提供一次有关当时市场情况和用户意见的详细报告。同时,乙方应随时向甲方提供其它供应商所给的类似商品的样品及其价格、销售情况和广告资料。Party B shall forward once every three months to Party A detailed reports on current market conditions and of consumers comments. Meanwhile, Party B shall, from time to time, send to Party A samples of similar commodities offered by other suppliers, together with their prices, sales information and advertising materials.8. 宣传广告费用 (Advertising & Publicity Expenses)在本协议有效期内,乙方在上述经销地区内所作广告宣传的一切费用,由乙方自理。乙方须事先向甲方提供宣传广告的图案及文字说明,由甲方审阅同意。Party B shall bear all expenses for advertising and publicity within the aforementioned territory in the ration of this Agreement and submit to Party A all patterns and / or drawings and description for prior approval.9. 协议有效期 (Validity of Agreement)本协议由双方签字后生效,有效期_____年,自_____至_____.若一方希望延长本协议,则须在本协议期满前一个月书面通知另一方,经双方协商决定。若协议一方未履行协议条款,另一方有权终止协议。This agreement, after its being signed by the parties concerned shall remain of in force for_____as from _____ to _____. If either party wish to extend this Agreement, he shall notice, in writing, the other party one month prior to its expiration, the matter shall be decided by consent of the parties hereto.Should either party fail to implement the terms and conditions herein, the other party is entitled to terminate the Agreement.10. 仲裁 (Arbitration)在履行协议过程中,如产生争议,双方应友好协商解决。若通过友好协商未能达成协议,则提交中国国际贸易促进委员会对外贸易仲裁委员会,根据该会仲裁程序暂行规定进行仲裁。该委员会决定是终局的,对双方均有约束力。仲裁费用,除另有规定外,由败诉一方负担。All disputes arising from the execution of this agreement shall be settled through friendly consultations. In case no settlement can be reached, the case in dispute shall then be submitted to the Foreign Trade Arbitration Commission of the China Council for the Promotion of International Trade for Arbitration in accordance with its Provisional Rules of Procere. The decision made by this commission shall be regarded as final and binding upon both parties. Arbitration fees shall be borne by the losing party, unless otherwise awarded.11. 其它条款 (Other Terms & Conditions)(1) 甲方不得向经销地区其它买主供应本协议所规定的商品,如有询价,当转给乙方洽办。若有买主希望从甲方直接订购,甲方可以供货,但甲方须将有关销售确认书副本寄给乙方,并按所达成交易的发票金额给乙方_____%的佣金。Party A shall not supply the contracted commodity to any other buyers in the above mentioned territory. Direct enquiries, if any, will be referred to Party B. However, should any other buyers wish to deal with Party A directly, Party A may do so, But Party A shall send to Party B a of sales confirmation and give party B_____% commission(s) concluded.(2) 若乙方在_____月内未能向甲方提供至少_____的订货,甲方不承担本协议的义务。Should Party B fail to pass on his orders to Party A in a period of _____ months for a minimum of _____, Party A shall not bind himself to this Agreement.(3) 对双方政府间的贸易,甲方有权按其政府的授权进行有关的直接贸易,而不受本协议的约束。乙方不得干涉此种直接贸易,也无权向甲方提出任何补偿或佣金要求。For any business transacted between governments of both Parties, Party A may handle such direct dealings as authorized by Party A's government without binding himself to this Agreement. Party B shall not interfere in such direct dealings, nor shall Party B bring forward any demand for compensation therefrom.(4)本协议受签约双方所签定的销售确认条款的制约。This Agreement shall be subject to the terms and conditions in the Sales Confirmation signed by both parties hereto.本协议于_____年___月___日在_____签定,正本两份,甲乙双方各执一份。This Agreement is signed on___/___/_____at_____and is in two originals, each party holds one.甲方: Party A: 乙方:Party B:签字: Signature:签字:Signature:

『玖』 推销库存产品的英文营销邮件怎么写

Sell stock procts
重点词汇释义
推销
market; promote sales; peddle; sales promotion; sale promotion
库存
inventory; stock; repertory
产品
proct; goods; proce; merchandise

『拾』 市场营销的老师让我们做一个presentation,推销一款产品。请问应该分哪些部分,大概讲什么呢

这个是演讲是吧。。。。
推销最主要的还是要在对方还没有厌烦你的时候,尽快内的容讲出产品的特性和对客户的吸引点,主要可以从产品的外观、材质、作用来谈,价格也是很值得考虑的因素之一,但是不要在客户对你的产品产生兴趣前就把价格透露给他。之前要确定好产品本身的特性,做好市场细分,确定目标消费人群,针对竞争对手的产品弱点来进行,尽量将对手的弱点放大。。。。。。
和你说个思路,你可以在演讲中穿插些问句,用来激起消费者对他现有的产品或是服务的不满,这种产品一定要是你所推销的产品的替代品,要不然没有作用。在一次演讲中有些提问也是不错的亮点。
不知道说清楚没有,希望对你有些帮助!

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