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国际营销分析英语

发布时间:2021-09-10 05:58:56

A. 帮忙找个国际营销案例分析,要全英文

3000-4000字的没有,如果你要一个5,60页的英文国际营销案例报告,我可以把我作业借你抄下。

不然从我书上给你扒一篇?

B. 国际市场营销4P理论,用一到两句话简单介绍4P中的每一个P,英语的哦

你好!
Proct,Price,Place,Promotion.
就是各种P
希望对你有所帮助,望采纳。

C. 寻一篇用英文写的关于国际营销的论文,字数800左右

英语方面的论文很少有现成的课题-中英对照版的,只能尽力了:)~~
这是市场营销方面的英文网,也许有帮助:)~
http://marketingfind.com/

http://www.davechaffey.com/Internet-Marketing/C8-Communications/Viral-marketing/

以下是些英语论文,你可以参考下:)~~
英语毕业论文
http://222.200.99.123:5353/03-yilx/

英语论文类文章1001篇,里面有很多的:)~
http://www.51papers.com/lw/list3-8.htm
英文的毕业论文
http://www.happycampus.com.cn/pages/2004/04/19/D132307.html
或:)
http://www.63263.com/ecation/reference/papers/

英语毕业论文[1829]
毕业论文的引文[208]
毕业论文选题和观点方面的…[139]
毕业论文的评价[83]
http://www.chinaetr.com/Article_Show.asp?ArticleID=1398
教育论文网:)很多的
http://www.51papers.com/lw/list3-1.htm
英语论文:)
http://www.51papers.com/lw/list3-1.htm

D. 国际营销英文论文

Definitions of marketing
Marketing is the management of exchange relationships. This emphasizes the role of marketing in relating to the world outside the organization. All relationships between the organization and the out side world, especially when they relate to customers, need to be managed. The organization will be judged by customers, suppliers, competitors and other according to their personal experience. Marketing is the management process which identifies, anticipates and supplies customer requirement efficiently and profitably. Marketing is concerned with meeting business objectives by providing customer satisfactions. When people buy procts or services they do not simply want the procts, they also want the benefits from using the procts or services. Procts and services help to solve a customer’s problem. It is the solution to these problems that customers are buying. Marketing is the process of planning and executing the conception, pricing, promotion, and distribution or ideas, goods and services to create exchanges that satisfy indivial and organization goals. Marketing is the performance of business activities that direct the flow of goods and services from organizations' to their customers.
Marketing is the process of determining customer demand for a proct, motivating its sale and distributing it into ultimate consumption at a profit. Marketing is the management process responsible for identifying, anticipating and satisfying customer requirements efficiently and profitably.
Characteristics of marketing-oriented company
Market orientation (market-oriented)
Refers to the enterprise in accordance with its own power to match the target market and target user groups requested to design, proce, and deliver procts and services.
Advantages Disadvantages
 Proct tailored to the needs of the customer
 Research and development enables the market-led company to keep ahead of the competition
 Opportunities arise out of a continuous research thrust
 Knowing you customer enables you to communicate more efficiently, with cost-effective marketing communications
 Proce what you can sell rather than sell what you proce
 Leads to long-term relationships with high customer satisfaction  Extensive market research needed into customer needs/wants
 Expensive and time consuming – time delay for proct to market
 ‘Me-too’ procts that can undercut because there are no costs of research and development
 Irrational customer behavior – no amount of research will alter the fickle nature of the average customer
 Dynamic nature of market place – today’s procts become tomorrow’s throwaways
 Too narrow a focus
Due to economic development, people's incomes increase, accelerating the pace of life, increasing social interaction, has quietly changed the concept of life, the rapid development of tertiary instry, the food service instry has been seen a lot of favorable market opportunities.
1. The increased population eating out of China's population and family structure has undergone great changes with more and more single people. This family structure and lifestyles change may lead to changes in consumer behaviors, more and more people are reluctant to spend too much time on cooking, thus increasing the population eating out.
2. The rise a healthy trend of People's living standards improve the living began to focus on the health effects of diet, emphasizing nutrition and food hygiene, respect for dining. People who pursue their own health to the restaurant instry will be tremendous opportunities for a broad market.
3. The development of tourism. At present tourism is one of the fastest-growing sectors in China, rising per capita tourist spending, tourism region expanded. For tourists, the food culture is also one of the attractive elements.
Meiwei restaurant should to meet market and consumer changes, provide customers with convenient, healthy Chinese fast food.
Elements of marketing concept
The marketing concept is the attitude that business decisions should be based on what the customer wants. Marketing concept is the enterprise business decision-making, organization and management of marketing activities, the basic guiding ideology that is business philosophy. It is a concept, an attitude, or a corporate way of thinking. Marketing concept is a "consumer demand as the center, market as the starting point" business guideline.
Marketing concept
The key to achieving business goals to determine the correct target market needs, all to the consumer as the center, and than the competition more effective and better transmission of the target market to meet the expectations of things. Consumer research has been called the study of the relationship between the personality of the consumer and the personality of the proct. It looks at the consumer’s motives, which may be unconscious but which still affect his or her choice of procts. Techniques such as in-depth interviews and word association tests can be used to find out how consumers are really thinking.

E. 英语(国际营销,国际金融,翻译,涉外管理,国际贸易)怎么样,之后在哪工作,从事什么,还是学日语好

不管你学哪个 学的好 都好
学语言的 要么你深造 做研究
要么你学的实际 翻译 外贸 老师 酒店等等

F. 精通英文了解国际营销管理的请进

1. International marketing
国际营销
2. Polycentric orientation
多中心倾向
3. Ethnocentric orientation
种族主义倾向
4. market allocation system
市场分配系统
5. Culture
文化
6. Licensing
专利使用权
7. Global market segmentation
全球市场分割
8. Differentiated global marketing
细分的全球市场
9. Price escalation 用英文翻译下。
价格上升 (price rising)

1. Describe some of the global marketing strategies available to company , give examples of companies that use the different strategies.
描述几个可应用于公司的全球营销战略,举几个公司使用不同策略的例子。

2. What are the basic factors that affect price in any market? What considerations enter into the pricing decision?
影响所有市场价格的基本因素是什么?决定价格要考虑的事项是什么?

3. Explain the four-step framework of self reference criterion(SRC)
解释自我参照标准(SRS)的四步框架。

4. Briefly describe various combinations of proct-communication strategies available to global marketers . when is it appropriate to use each other?
简要描述产品信息策略在应用于全球市场的不同组合?何时是相互使用的适当时机?

5. A manufacturer of satellite dishes is assessing the world market potential for his procts. He asks you if he should consider developing countries as potential markets. How you advise him?
一个生产圆盘式卫星电视天线的厂家在评估自己的产品在世界上的潜在市场时,他问你是否应该考虑把发展中国家作为潜在市场,你如何给他建议?

6. According to author what are the criteria for globe targeting?What is positioning? Identify the different positioning strategies presented in the chapter and give examples of companies or procts that illustrate each?
按照权威看法,什么是全球目标市场标准?什么是市场定位?区别文中给出的不同市场的定位策略,并给出营销公司或产品的实际例子分别说明问题。

7. What is a high-touch proct? Can some procts be positioned using both strategies ?Explain.
什么是人情化服务产品?某些产品能够用上述两种策略定位吗?说明原因。

8. What factors influence the channel structures and strategies available to global marketers?
Compare and contrast the typical channel structures for consumer procts and instrial procts.
什么因素影响应用到全球市场的销售渠道结构和策略?
比较和对照消费品和工业品典型的销售渠道结构。

(回答问题就恕我爱莫能助了,内容实在太多了,要花费大量时间,光这个就花了不少时间了哦。我不给人乱翻译的,要翻译都是尽力翻译准确的)

G. 英语(国际营销)( 国际商务)( 国际工商管理)三个专业有何区别就业有何不同呢

国际营销(International Marketing)
是指企业超越本国国境进行的市场经营活动。国际市场营销与国内营销一样,需要企业文化整合,市场调研、市场分析、市场细分、市场营销组合、实行目标营销等一系列营销过程的战略确定及战术实施。在确定正确的市场定位后制定适当的营销组合方案以满足国际市场的需要,从而实现企业的利润。国际营销既要适应国内环境,又要适应国际环境,国际市场营销比之国内市场营销具有更大、更多的差异性、复杂性和风险性。

国际商务
专业旨在培养拥护党的方针政策,面向国际市场,具有开阔的视野,扎实的国际商务理论、实务和国际商法基础,基本掌握国际法规、国际惯例,并能较熟练地应用国际法规、外语开展商务活动的,法商结合的、复合型、应用型人才。使学生能在跨国公司、涉外经济贸易部门、外资企业、政府机构从事实际商务业务、商务活动策划、国际企业管理、法律咨询、政策研究等工作。

国际工商管理
培养面向国际企业具有现代企业经营管理思想与素质,能运用先进的管理理论、方法、手段和技术,为工商企业经营活动和政府部门工作提供服务,且具有一定的组织管理能力,能在各类企业或相应的业务管理部门从事经营管理工作的德才兼备的专门人才。

国际工商管理:好,难进,有关系可以;
国际营销:宽泛,毕业生找工作难些;
国际商务:毕业生相对找工作好些,比较保守可以报。

H. What is the popular definition of culture Where does culture come from国际市场营销英文论述题

Popular culture -the opposite of high cultural art forms. popular culture includes many forms of cultural communication including newspapers, television, advertising, comics, pop music, radio, cheap novels, movies, jazz, etc.

(大众/
),是相对复于高制雅文化艺术而言的。它包括许多形式,包括报纸,电视,广告,漫画,
,收音机,廉价小说,电影,
等。

英文资料找的,我亲自翻译了,全在这了,希望能够帮助到您。

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