A. 電子商務(E-commerce)和網路營銷(E-Marketing)的定義用英文怎麼講
先給你中文的·
電子商務通常是指是在全球各地廣泛的商業貿易活動中,在網際網路開放的網路環境下,基於瀏覽器/伺服器應用方式,買賣雙方不謀面地進行各種商貿活動,實現消費者的網上購物、商戶之間的網上交易和在線電子支付以及各種商務活動、交易活動、金融活動和相關的綜合服務活動的一種新型的商業運營模式。
英文的:E-commerce is usually refers to in the world is widely in commercial and trading activities, on the Internet, open network environment, based on the browser/server application modes, both parties, not all business activities to truth, to realize the online shopping, consumer entered into between online trading and on-line electronic payment and various business activities, trading activities, financial activities and related comprehensive service activities, a new type of business operation mode.
網路營銷:網路營銷(On-line Marketing或E-Marketing)就是以國際互聯網路為基礎,利用數字化的信息和網路媒體的交互性來輔助營銷目標實現的一種新型的市場營銷方式。簡單的說,網路營銷就是以互聯網為主要手段進行的,為達到一定營銷目的的營銷活動。
The network Marketing (Marketing or E line On - with international Marketing) is - based On Internet, using digital information and network media interactive to assist Marketing objectives of a new Marketing mode. Say simply, network marketing is with the Internet as the main means to achieve certain of the marketing target marketing campaign.
B. 公司部門的英文縮寫
行政部 Administrative Department,簡稱為AD。
人力資源部 Human Resources Department,簡稱為HRD。
市場部Market Department,簡稱為MD。
技術部 Department,簡稱為TD。
客服部 Customer Service Department,簡稱為CSD。
(2)營銷活動英文擴展閱讀
其他部門英文簡稱
1、財務部 Finance Department,簡稱為FD。
財務部是指在本機構一定的整體目標下,關於投資,籌資和營運資金,以及利潤分配的管理的部門。
2、製造部 Manufacture department,簡稱為MD。
製造部負責對各種設備事故、工傷、傷亡事故、急性中毒事故以及環境污染事故的調查處理,並制訂改進措施計劃。
3、供應部 Supply department,簡稱為SD。
供應部即供給所需的財物。
4、質量部 Quality Department,簡稱為TD。
質量部是明確規定全廠各部門、各環節以及每一個人在質量工作上的具體任務、責任、要求和權力,以保證產品質量的一種責任制度。
C. 活動頁面一般被稱為什麼 網頁設計製作啊,網路營銷中,它的術語是(英文)
通常電子商務網站平台,會不定期舉辦一些活動,就是所謂的活動頁面,專業術語稱EDM頁面。
謝謝採納~~!
D. 幫幫忙啦 翻譯成英語 要地道的 謝謝!3具有可進入性:企業的市場營銷活動能夠到達該市場。具體的做法
3 : the ability to enter the sex: the marketing activity of the enterprise can get to the market. Specific approach is that enterprises can use effective advertising media and means of promotion and the market in the consumer communication, and through certain channels of distribution, so that your proct or service access to the market of consumer group.
4: in line with the business goal and ability: market segmentation although there are more attractive, but not to promote the enterprise to achieve development goals, even in firms with dispersed energy, unable to complete the main target, such a market should consider giving up. On the other hand, we should also consider whether the resource condition of the enterprise is suitable for the operation of a certain market. Only select those enterprises have the conditions to enter, can give full play to its resource advantages of the market as the target market, the enterprise will remain invincible.
E. 營銷活動用英語怎麼說
marketing activity
F. 誰能幫我把這些詞翻譯成英語謝謝。廠部,技術部,營銷策劃部,采購部,公關活動部
廠部(Factory headquarters);技術部(Ministry of Technology 縮寫為 Min Tech);
營銷策劃部(專Marketing planning department);采購屬部 (Purchasing Department);
公關活動部(Public relations activities);人事部(Ministry of Personnel);
文秘處(Secretarial Office);法律事務部(Legal Affairs Department);
餐飲部(Food and beverage department);後勤部(logistics department);
部門經理(Branch Manager);副經理( assistant manager);
總經理(executive manager);客服部(Customer service department)
希望對你有用!
G. 房地產策劃用英文怎麼說
Real estate planning 附送:房地產策劃文本的常用英文術語 市場營銷策劃 本案特點及市場定位 PROJECT FEATURES AND MARKET POSITIONING
一、 基本情況BACKGROUND
物業名稱Name
位 置 Location
發展商Developer(s)
投資方Investor(s) :
建築工程設計Designer(s) :
總承建商Contactor :
物業類型Function
項目凈用地 :
總建築面積Total area :
建築層數 Number of floors :
開工日期Date of commencement :
竣工日期Date of completion :
二、 本案區位特點FEATURES IN GEOGRAPHICAL LOCATION
三、 本案市場定位MARKET POSITIONING:
A、 形象定位Brand Images:
塑造先鋒形象Creating a pioneering image:
塑造特色形象Creating an outstanding image:
突出項目優勢Highlighting the Strengthens:
塑造發展商品牌形象Building up a Positive image of the developer:
B、 對象定位Target Customers
C、 運作定位Operational Approach
貳、市場推廣策略 MARKETING STRATEGY
一、資金投入策略 STRATEGY FOR MARKETING BUDGET:
二、媒體廣告計劃 MEDIA PLANNING
上述媒體投放策略之作用與目的 The objectives of the aforementioned strategy:
1、 媒體有Suggested media includes:
廣告計劃 Advertising Plans:
(一) 要點 Key Approaches
(二)媒體選擇MEDIA CHOICES
1、 報紙Newspapers:
中文報紙類Chinese Newspaper:
英文報紙類English Newspaper
2、 雜志Magazines:
中文雜志類Chinese Magazines
英文雜志類English Magazines
(1) 開盤Commencement of Sales:
(2) 服務Services:
(3) 地位Locations:
6、 路牌及燈箱廣告Roadside Billboards & Light boxes。
7、 其他媒體Other Media
(三)公關及廣告實施流程IMPLEMENTATION PROCESS FOR PR & ADVERTISING
A、籌備階段Preparation Stage – Project under Construction
a) 大型路牌廣告Large Scale Billboards
– 機場路、項目周邊或人流集中地區
b) 直投宣傳小冊子Direct Mailing Pamphlets
c) 工地圍板設計及展示中心設計Planning of Show Room and Signboards at Project Site
d) 宣傳海報Posters
e) Logo及各平面廣告設計Graphic Designs and Logo Designs
f) 發請柬及邀請信設計Designs and Distribution of Invitation Cards
g) 宣傳刊物及紀念品Promotion Brochures and Souvenirs
h) 舉辦開幕典禮及新聞發布會Opening Ceremony and Press Conference
i) 報章及雜志繕稿Press Releases
j) 電視宣傳片及光碟製作TV Commercial and CD-ROM Proction
k) 報刊、雜志廣告Advertisement Placements in Newspapers and Magazines
l) 推介會及展銷會設計Exhibition and Project Promotion Seminars
B. 中期階段Marketing Stage– Project Sales Support
a. 報刊雜志繕稿及廣告發布Press Release and Advertising Placement
b. 電視宣傳及光碟派發Broadcasts of TV Commercials and Distribution of CD-ROM
c. 宣傳單張及派發Distribution of Promotion Pamphlets
d. 請柬及邀請信寄發Distribution of Invitation Cards
e. 租售中心及圍板建造
Construction of Show Rooms and Signboards at the Project Site
f. 展覽會場製作(廣告牌及掛旗)Exhibitions
g. 國內客戶推介會Project Promotion Seminars for Domestic clients
h. 國內外電台宣傳廣告發布Releases of Advertisements in Radio Stations within and outside China
i. 國內外報刊雜志廣告發布
Releases of Advertisements in Local and International Magazines
j. 加插及更換展銷內容Adjustments of Promotion Contents if Necessary
C.後期Final Stage – Prolonged Marketing Effects
a) 電視廣告TV Commercials
b) 報刊雜志廣告(包括繕稿)Advertisements and Press Releases in Print Media
c) 宣傳推廣活動及展示會Promotion Activities and Exhibitions
d) 路牌廣告Outdoor Advertisements
(四)、媒體廣告發布建議RECOMMENDED STRATEGY FOR ADVERTISING
1、 軟性廣告宣傳思路Public Relations Strategies
2、 海外發布Promotion in Overseas Markets
具體實施方案Execution Plan
媒體目的Objectives of our Media Strategy
媒體策略Communications Strategy
三、平面設計策劃要求 THEME OF GRAPHIC DESIGN
四、NP、路牌廣告策劃要求BILLBOARD ADVERTISING AND ITS DESIGN
五、營銷推廣活動計劃建議PROMOTIONAL ACTIVITIES
1、 展覽會推廣活動Exhibitions & Promotions:
展覽會場地選擇考慮因素The choice of exhibition venue:
2、 落實有關物業管理事宜Issues of Property Management
六、企業形象宣傳包裝建議PACKAGING AND BRANDING OF CORPORATE IMAGE
品質、形象的再塑工程The re-engineering of quality and image.
1、 本項目營銷推廣文化理念PHILOSOPHY BEHIND THE BRAND IMAGE OF THE PROJECT
本案項目營銷推廣文化理念的建立條件Brand Building Elements of the Project:
1)、開發運作觀點Brand creation through sales operations
2)、突出人性化和時代感Human Touch and Contemporary Feel
3)、本案項目自然條件極佳The Unique Edge of Location Advantage
4)、目標客戶群的文化需求The culture of the target segment
2、本案項目營銷推廣文化的構築方式THE EXECUTION PROCESS OF BRAND BUILDING
構築一Step 1:
確立「本案」營銷推廣文化總精神Formulation of Brand Image
構築二Step 2:
營銷推廣文化指導各項工作
Projection of Brand Image via Sales and Marketing Activities
構築三Step 3:
將用戶作為構築營銷文化的主體
Further Development of Brand Image among the Users
叄、顧問服務項目配合明細清單 SERVICES AND SUPPORTING INFORMATION REQUIRED
一、市場推廣顧問服務項目MARKETING CONSULTANCY SERVICES
1、 總體形象Brand Image
(1) 案名標志(Logo):
2、 宣傳計劃Marketing Plans
3、 公關項目PR Services
(1) 形象公關Corporate Communications:
(2) 危機管理Crises Management:
4、 商場策劃分析建議
5、 執行監督,質量控制Execution Follow-up and Quality Control
6、 項目跟蹤報告Project Tracking Reports
■ 雙方前期合作的具體執行建議First Stage Cooperation:
二、市場推廣顧問專業配合人員MARKETING PROFESSIONALS
(1) 市場推廣顧問Marketing Consultant
信念及格言
Faith and Proverb
(2) 媒體策劃主任Media Planning Directors
三、其他工作配合要點SUPPORTING FUNCTIONS
四、顧問服務費PRINCIPLES AND SCALE OF CONSULTANT FEES
1、顧問服務期Consultancy service coverage:
2、計酬原則Charging Principle:
■ 宣傳推廣工作配合重點Execution Schele:
時間/階段Time/Phases 工作重點Items
前期First Stage
第1-3個月
First to Third Month
市場定位 Market Positioning
案名 Project Name & Logo
總體宣傳計劃 Overall Promotion Plans
總體公關計劃 Overall PR Plans
制訂預算、支出機制 Budgeting and Payment Mechanism
宣傳品製作 Proction of Promotion Materials
第一期宣傳執行 Execution of 1st Stage Promotion
公關工作開展 Commencement of PR Services
商場策劃分析建議(含圖解)
中期Second Stage
第4-9個月
Fourth to Ninth Month
公關工作 PR services
第二期宣傳執行 Execution of Second Stage Promotion
第三期宣傳籌備與展開 Preparation of Third Stage Promotion
市場調整與研究 Market Survey and Marketing Plan Adjustments
後期Third Stage
第10-12個月
Tenth to Twelve Month
宣傳推廣與促銷 Promotion and Sales Campaigns
公關工作 PR
五、發展商須提供之資料清單:
INFORMATION TO BE PROVIDED BY DEVELOPER
1) 項目中英文地址(address of the project, both in Chinese and English)
2) 土地使用年期(Authorized Years of Land Use)
3) 土地面積(Area of the Site)
4) 土地用途(Land Use)
5) 發展商(國內公司)中英文名稱
(Title of the developers [local companies] both in Chinese and English)
6) 香港代表律師樓的中英文名稱
(Name of appointed attorney in Hong Kong, both in Chinese and English)
7) 國內代表律師樓的中英文名稱
(Name of appointed attorney in China, both in Chinese and English)
8) 建築師的中英文名稱(Name of the architect, both in Chinese and English)
9) 顧問建築師的中英文名稱
(Name of the civil consultants, both in Chinese and English)
10) 結構工程師的中英文名稱
(Name of the structural engineers, both in Chinese and English)
11) 樓宇設備工程師的中英文名稱
(Name of the building engineers, both in Chinese and English)
12) 工料估算師的中英文名稱
(Name of the construction appraiser, both in Chinese and English)
13) 承建單位的中英文名稱(Name of the contractor, both in Chinese and English)
14) 物業管理公司的中英文名稱
(Name of the property management, both in Chinese and English)
15) 中英文樓宇設計用途陳述
(Statements of functions for the building, both in Chinese and English)
16) 發售文件證號銷售批文副本(Copy for the Property Sales Permit)
17) 總規劃圖和各功能區圖則(附可修改之電腦檔案)
(Layout and design diagrams for all functional areas)
18) 項目所有外觀及內部透視圖(附可修改之電腦檔案) (All the scenograph )
19) 建築材料說明(Construction material specifications)
20) 項目周邊規劃圖(附可修改之電腦檔案)
(The project』s environmental design plan)
21) 詳細平面圖(附可修改之電腦檔案) (Layout plans)
22) 發展商介紹 (背景及資料) (Background information of the developers)
23) 配套設施資料(Facilities Specifications)
24) 銷售地址及電話(Sales address and telephone)
25) 停車場資料(Information on parking lot)
27) 投資回報(或回報保證)之詳細資料(Investment Return Calculations)
28) 銀行按揭安排詳細資料(Mortgage Arrangements)
六、海外廣告發布所需資料清單:
PREREQUISITE INFORMATION REQUIRED FOR ADVERTISING OVERSEAS
1) 土地使用證(及副本) Land Use Certificate
2) 房屋預售許可證(及副本) Property Pre-sale Permit
3) 銷售許可證(及副本) Property Sales Permit
4) 國內律師確認信Confirmation letter from a Chinese attorney
5) 海外律師證明國內律師可執業確認信
Confirmation letter from overseas attorney to recognize the Chinese attorney』s right to practice
6) 銀行為樓盤提供樓宇按揭的證明
Proof issued by Banks for Mortgage Arrangements
7) 委託投放電視廣告書
Appointment Letters from the developer for Advertising Placement